Four Roses Bourbon
FOUR ROSES BROUGHT A THRIVING BUSINESS TO LOUISVILLE, KENTUCKY: Paul Jones Jr. moved his successful business to Louisville, Kentucky, where he opened an office in a section of historic Main Street called “Whiskey Row.” He trademarked the name Four Roses four years later, claiming production and sales back to the 1860s.
EXPANSION OF THE BUSINESS: In 1922, the Paul Jones Company purchased the Frankfort Distilling Company. Along with this purchase came the rights to sell Four Roses as a medical whiskey during Prohibition. Thus, making Four Roses one of the few bourbon brands to survive Prohibition.
SEAGRAM PURCHASED THE FRANKFORT DISTILLING CO: Seagram purchased the Frankfort Distilling Co. primarily to acquire the most noted and recognized name in the business – Four Roses. Even though Four Roses was one of the top-selling Bourbons in the U.S. during the 30s, 40s, and 50s, Seagram decided to discontinue the sale of Four Roses’ Kentucky Straight Bourbon in the United States. Four Roses was moved to the rapidly growing European and Asian markets, where it quickly became, and still is, a top-selling Bourbon in both Europe and Japan.
JIM RUTLEDGE JOINS SEAGRAM: A young man named Jim Rutledge, who would later become one of the world’s most legendary Master Distillers, joined Seagram in the Louisville Plant’s Research and Development Department. In 1975, he was transferred to Corporate Headquarters in New York until 1992, when Jim asked to return home to Kentucky to help with the Four Roses brand. In 1995, he replaced Ova Haney as the Master Distiller. For the next several years, Jim worked tirelessly to return the Four Roses brand back to the States – a dream that would become a reality in the hands of a new owner.
FOUR ROSES WAS BACK ON U.S. SHELVES: February 2002, the Kirin Brewery Company, Ltd. purchased the Four Roses Bourbon brand and production facilities, and the new acquisition was named the Four Roses Distillery LLC. Shortly thereafter, Four Roses Bourbon was once again sold in the United States and quickly earned the reputation of being one of the most notable names in the bourbon world.